What's Your Business Worth ?

Ever Wondered what’s your Business Worth ? Our Valuation Team has prepared a crisp Video on How to Value a Company” for its broad understanding. Do let us know your feedback.

“Knowing what business is worth and what determines its value is prerequisite for intelligent decision making”. Corporate valuations form the basis of corporate finance activity including M&A, fund raising, Sale of businesses, Succession planning and also to meet regulatory and accounting requirements. The rapid globalization of the world economy has created both opportunities and challenges for organizations leading to uncertainty blowing across global markets and raising the importance of independent valuations all over the world. Justifying the value of businesses has grown more complex and challenging as its been accepted that valuation of closely held / infrequently traded listed shares is not an exact science and depends upon a number of factors like purpose, minority/ controlling interest, stage, financials, industry, management and promoters strengths etc.

Corporate Professionals Capital Pvt. Ltd. is a SEBI Registered (Cat-1) Merchant Banker and has a successful track record of providing a broad range of M&A and Transaction Advisory Services. Our Dedicated Team has more than 10 years of rich valuation experience. Our in-house research wing regularly identifies and prepares research articles on debated issues of business valuation, including how to apply the range of valuation techniques, including their appropriate application, advantages and disadvantages. We have created a niche in Valuation Services by executing more than 500 Corporate Valuations (uncoding tangibles & intangibles) across 15 Industries for clients of International Repute and delivering well-reasoned and defensive Valuation Reports.

We value businesses (both Indian and Global) and attribute value to Equity Shareholders, Compulsory Convertible Instruments (CCPS/CCD’s) and Debt/Optionally Convertible Instruments. We also help businesses in allocating acquisition value into different set of Assets including Intangibles.

Call our Valuation Team at + 91 7210114523; email at info@corporatevaluations.in or visit our dedicated Valuation portal at www.corporatevaluations.in

Brand Valuations

"If this business were split up, I would give you the land and bricks and mortar, and I would take the brands and trademarks, and I would fare better than you."— John Stuart, Chairman of Quaker
Brand has come a long way from the time when it was first thought that the brand was just another word for Logo. It is widely appreciated that brand is one of the most valuable assets an organisation owns. This is because of the economic impact that brands have. Brand influence the choices of customers, employees, investors and government authorities. A study concluded that on average brands account for more than one-third of shareholder value. The study reveals that brands create significant value either as consumer or corporate brands or as a combination of both.

Mr. Maneesh Srivastava
Sr. Manager


A brand can be valued anytime and for many reasons, that includes- Brandstrategy, Financial Reporting, Mergers and acquisitions, value reporting, licensing, legal transaction, accounting, strategic planning, management information, taxation planning and compliance, liquidation.

Several studies have tried to estimate the contribution that brands make to shareholder value on an average brands account for more than one-third of shareholder value. The study reveals that brands create significant value either as consumer or corporate brands or as a combination of both.

Below is the whole article which you can read or download:


“Company A is doing Sugar Business with Value of Say Rs 100 and company B is doing Cement Business with Value of say again Rs. 100 then what should be the value of company C doing both the above business by itself, On unitary basis it should be Rs 200."

In terms of Schedule 1 of the Notification, an Indian company may issue equity shares/compulsorily convertible preference shares and compulsorily convertible debentures (equity instruments) to a person resident outside India under the FDI policy, subject to inter alia, compliance with the pricing guidelines. The price/ conversion formula of convertible capital instruments is also require to be determined upfront at the time of issue of the instruments.

Value of C company = Value of A company + Value of B company